Spence Willard
Creating clarity within a premium property market
Client
Spence Willard
Sector
Property
Type of work
Web Design
UX
Web Development
The client’s challenge
Spence Willard are a well established independent estate agency with full coverage of the Isle of Wight. As the island’s premier specialist in the mid and upper markets, they required a digital platform that positioned them as the clear choice for buyers and sellers above the £600,000 threshold. It was also essential to seamlessly integrate their new branding while elevating the overall user experience.
The Peekaboo plan
Tasked with promoting both high-end properties and a unique lifestyle, we completely reimagined the client’s digital platform.
Rather than just listing homes, the new website was designed to sell the Island as a premium destination. We introduced immersive ‘Island Living’ and ‘Portraits of Island Life’ from their signature magazine to highlight captivating local stories, alongside practical travel and ferry information for buyers looking to commute from London and the South Coast. Behind the scenes, we seamlessly integrated their existing property software and overhauled the search functionality, ensuring every property specification is presented with maximum visual impact.
The result is a highly functional, beautifully crafted website that effortlessly guides buyers from the initial dream of island life right through to finding their perfect property.
The results
We built a digital platform that brings Spence Willard’s new brand to life online, matching the premium feel of their physical offices. For buyers, the entire journey has been simplified, making key property details effortless to find and next steps entirely seamless. The website does more than just showcase homes, it beautifully highlights the agency’s deep local expertise.
We developed the website with the client in mind, using a flexible, modular framework. This gives the Spence Willard team total freedom to create and update pages on the fly, keeping the platform entirely future proof while maintaining a flawless, consistent design.
Our partnership didn’t end at launch. Through an ongoing care plan, we provide continuous support and technical updates, keeping their digital presence running smoothly year after year.
Let’s make something great together